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It's really important for us to build a digital foundation so we can improve customer experience and now you're looking at thousands to tens of thousands of customers so. In order to service that broad base of customers how do we have a system and a platform in place to really serve its scale is why we selected Adobe I think Adobe's approach of. Building a platform. That's integrated that improves the sharing of data across them is really important so in analytics we've created tremendous amount of segments where we understand you know what type of account somebody is what types of products interested in and now that's available to us in target as soon as we publish that audience and. Now we can start personalizing experiences the way we've built components in a B experience manager the marketing team can respond to a business unit requirement and push a change live within ten minutes with the Derby. Experience manager having an integrated damn and tag management. System is really powerful now you could you know integrate a third-party dam in a third-party tag but that adds. More overhead so having everything in one system is enabled our team to really just centralize that. Management so we're able to preview changes almost instantaneously before we publish them live and that tag infrastructure is now available in analytics so we can not just look at URL based views. But also tag based views for a product line or what's a key customer doing and have all that insight available to us what we saw. Was by by having this better intelligence we could send the same number of leads but see a. Thirty five percent improvement in conversion so we're starting to do now is experiment with Sensai to be able to dynamically modify what products are highlighted for different audiences having great products makes people want to come experience you right and we want to do is. Build amazing technology that serves the Internet of Things and when company comes to our. Website or uses our desktop development environments we're. Giving you an experience. That lets you.

 


Silicon Image Company News

Tue, 07 May 2019 19:02:46 GMT
Quartz: Silicon Valley in the White House - Quartz
Quartz: Silicon Valley in the White House Quartz Five companies in Silicon Valley spent $64 million lobbying in 2018. Quartz reporter Michael Coren explores big tech's role in shaping US policy.
Tue, 07 May 2019 20:45:24 GMT
These aluminum cans are totally metal: Liquid Death sells water to punks who are too cool for alcohol - The Washington Post
These aluminum cans are totally metal: Liquid Death sells water to punks who are too cool for alcohol The Washington Post A 12-pack of Liquid Death 16.9-ounce tallboys is $21.99 on Amazon. What's in the cans festooned with dripping golden skulls and the tagline “murder your thirst” ...
Thu, 09 May 2019 12:03:00 GMT
microDisplay X with Improved User Interface and New Features - Novus Light Technologies Today
microDisplay X with Improved User Interface and New Features Novus Light Technologies Today Configuration software microDisplay X for the setup of image processing solutions with all Silicon Software frame grabbers.
Thu, 09 May 2019 00:54:30 GMT
Why Fukuoka is Japan's most innovative city - BBC News
Why Fukuoka is Japan's most innovative city BBC News Fukuoka is being positioned as Japan's alternative to Silicon Valley, a breeding ground of new start-ups.
Thu, 02 May 2019 17:17:49 GMT
NIO has laid off 70 employees and closed an office in Silicon Valley - The Verge
NIO has laid off 70 employees and closed an office in Silicon Valley The Verge Chinese EV startup NIO has laid off 70 employees across two Silicon Valley offices, one of which is now closed, according to a filing with California's ...
Thu, 18 Apr 2019 07:00:00 GMT
The new Silicon Valley IPOs are flashy and slick. But will they deliver for investors over the long term? - CNN
The new Silicon Valley IPOs are flashy and slick. But will they deliver for investors over the long term? CNN Lyft may be a clunker of a stock so far. But that isn't stopping Pinterest, Zoom and a parade of other Silicon Valley unicorns from going public.
Tue, 07 May 2019 14:51:30 GMT
Red Hat Enterprise Linux 8: Come and get it - SiliconANGLE News
Red Hat Enterprise Linux 8: Come and get it SiliconANGLE News Red Hat Inc. kicked off its Red Hat Summit conference in Boston today with the much-anticipated announcement that Red Hat Enterprise Linux 8 is now ...
Wed, 01 May 2019 19:02:25 GMT
The Uber I.P.O. Is a Moral Stain on Silicon Valley - The New York Times
The Uber I.P.O. Is a Moral Stain on Silicon Valley The New York Times Ride-sharing was a good idea ruined by a deeply misguided start-up culture.
Wed, 01 May 2019 09:00:00 GMT
Silicon Valley is awash in Chinese and Saudi cash — and no one is paying attention (except Donald Trump) - Vox.com
Silicon Valley is awash in Chinese and Saudi cash — and no one is paying attention (except Donald Trump) Vox.com A tough, new enforcement regime is becoming a geopolitical minefield for venture capitalists and startups.
Tue, 16 Apr 2019 07:00:00 GMT
Killer Networks Launches AX1650: Wi-Fi 6, Intel Silicon - ExtremeTech
Killer Networks Launches AX1650: Wi-Fi 6, Intel Silicon ExtremeTech Killer Networks has announced its next-generation wireless solution, based on Intel's AX200 with support for Wi-Fi 6. ...