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NFE/5.0en-USnews-webmaster@google.com2019 Google Inc.Fri, 15 Feb 2019 16:43:48 GMTGoogle News
TV Analytics Market Research Report For 2019: By IBM, Google, Nielsen, Zapr Media Labs, Alphonso Inc., TVSquared, Amobee, 605, Clarivoy, TVbeat, Blix, DCMN, H-Tech And Others  Wise Awareness

Key strategies in the Global TV Analytics market that includes product developments, partnerships, mergers and acquisitions, etc., are discussed in this report.

Wise Awareness
Daily Research News Online no. 27449 - Possible Bid for Nielsen 'Tomorrow'  Daily Research News Online

Nielsen has begun the process for a possible sale of the business following interest from private equity firm Blackstone Group, according to an article in the New ...

Daily Research News Online
Tulsa Ballet Sleeping Beauty Text and Win Giveaway Official Rules  News On 6

Tulsa Ballet Sleeping Beauty Text & Win Giveaway Official Rules (KOTV). The Contest is open to all U.S. citizens and legal U.S. residents, at least 18 years of ...

News On 6
FreeWheel selects Nielsen data management platform  Research Live

Comcast-owned FreeWheel Markets has added Nielsen's data management platform (DMP) so it can analyse and build ad audiences across TV and digital ...

Research Live
Media Prima Television Networks audience share up at 37% in Jan 2019  The Edge Markets MY

Media Prima Television Networks' (MPTN) combined audience share for its four channels — TV3, ntv7, 8TV, and TV9 — increased from 34% to 37% in January ...

The Edge Markets MY
Nielsen: Rivals Undercount Minority Viewers  Broadcasting & Cable

Facing competition from rivals and challenges from clients, Nielsen is defending its dominance in the media measurement business by insisting its methods ...

Broadcasting & Cable
Nielsen Renews Agreement With Cox Media, Boosts Clientele  Zacks.com

Nielsen (NLSN) renews agreement with Cox Media Group in a bid to expand its client base. However, competition from the likes of ComScore is a concern.

Gervonta Davis vs. Hugo Ruiz averages 429,000 viewers on Showtime  Bad Left Hook

The numbers are in. Gervonta Davis' first headlining fight last weekend, against late replacement Hugo Ruiz, averaged 429,000 viewers on Showtime while ...

Bad Left Hook
Numbers Are In for ‘Marvelous Mrs. Maisel,’ Courtesy of Nielsen  The New York Times

The second season averaged 1.9 million viewers during its first seven days, according to Nielsen, which released an Amazon show's figures for the first time.

The New York Times
beIN SPORTS' Exclusive Coverage of El Clásico Continues Ratings Surge Among US Audiences  Associated Press

MIAMI--(BUSINESS WIRE)--Feb 12, 2019--beIN SPORTS today announced key ratings wins following the highly anticipated Copa del Rey semifinal “El Clásico” ...

Associated Press
This is how much it costs to air a commercial during the 2019 Super Bowl  CNBC

Year after year, huge brands like Budweiser and Pepsi shell out millions of dollars for 30 seconds of air time during the Super Bowl. This year, they'll pay six ...

NBC and Telemundo expand Nielsen local TV measurement  Research Live

NBC and Telemundo-owned TV stations and nine NBC Sports Regional Networks have added Nielsen Rhiza consumer insights sales tools and voter ratings.

Research Live
Television in 1969 showed a more escapist, sanitized version of America  San Francisco Chronicle

Television in 1969 was a turning point. It was a great year for optimists, dreamers and lovers of escapist programming. It was a bad year for mavericks and ...

San Francisco Chronicle
Fox News Channel marks milestone as top cable news network for 17 consecutive years  Fox News

Fox News Channel (FNC) has made history with 17 consecutive years as the number one cable news network, Nielsen Media Research announced Tuesday.

Fox News
Why Target sat out the Grammys | CMO Strategy  AdAge.com

After spending lavishly on the Grammys in recent years, Target sat this year out even as its sales are on an upswing.

Inside the Beltway: News media shudders at Trump 'no collusion' bombshell  Washington Times

The Senate Intelligence Committee on Tuesday revealed its investigation into President Trump's possible collusion with Russia during the 2016 election is ...

Washington Times
Fox News claims title of most-watched cable network for 17th year  AL.com

Fox News has notched its 17th consecutive year as the most-watched cable network.

Head-To-Head Analysis: Nielsen (NLSN) vs. Gravity (GRVY)  Fairfield Current

Gravity (NASDAQ:GRVY) and Nielsen (NYSE:NLSN) are both computer and technology companies, but which is the better investment? We will contrast the two ...

Fairfield Current
Daily Research News Online no. 27477 - Unilever Partners to Develop Cross-Media Measure  Daily Research News Online

Consumer goods giant Unilever has partnered with Kantar Media, Nielsen, Facebook, Google and Twitter to build a standardised cross-media brand ...

Daily Research News Online
Analyzing Booking (BKNG) & Nielsen (NLSN)  Fairfield Current

Nielsen (NYSE:NLSN) and Booking (NASDAQ:BKNG) are both business services companies, but which is the better investment? We will contrast the two ...

Fairfield Current
The Honor Roll  Multichannel News

CLASS OF 2018. DARCY ANTONELLIS CEO, Vubiquity. KERRY BROCKHAGE Executive VP & Chief Counsel, *Content* Distribution, NBCUniversal ...

Multichannel News
Will Nielsen Be Sold?  Forbes Now

It's been reported that Elliott Management Corp., an investment firm, has acquired 8.8% of Nielsen Holdings, at an estimated value of $660 million. The hedge ...

Forbes Now
US consumer, sports research firm Nielsen up for sale again  InsideSport

Nielsen is up for sale yet again. As the leading US consumer, sports and television ratings research firm has reignited its bid to find buyer.

Wednesday, January 30, 2019  TALKERS magazine

Brad Lane to Program WTMJ and WKTI/WAUK in Milwaukee. Programming pro Brad Lane is named program director for Good Karma Brands' news/talk WTMJ ...

TALKERS magazine
Fox31 cancels “Everyday,” Chris Parente replaces Ernie Bjorkman on “Daybreak” and more Denver TV changes  The Denver Post

Co-anchors Chris Parente and Natalie Tysdal will lead KWGN-Channel 2's new “Daybreak” program, which replaces the long-running “Everyday” morning show ...

The Denver Post
Endurance Wealth Management Inc. Has $237,000 Holdings in Nielsen Holdings PLC (NYSE:NLSN)  Fairfield Current

Endurance Wealth Management Inc. reduced its stake in shares of Nielsen Holdings PLC (NYSE:NLSN) by 18.5% during the 4th quarter, according to its most ...

Fairfield Current
FOX Nation to Launch “Hannity On Air” Hosted by Sean Hannity  Business Wire

FOX Nation, the new on demand subscription based streaming *service*, will present a brand new weekday program entitled Hannity On Air, hosted by FOX Ne.

Business Wire
Jon Wilner: What are the Pac-12 Networks worth to members? Apparently, not much  The Spokesman-Review

Some Pac-12 schools are receiving annual payouts from the Pac-12 Networks that are a fraction of what they'd hoped for – and a fraction of what has been ...

The Spokesman-Review
The problem with Netflix's viewership numbers  KRDO

Netflix typically keeps its viewership numbers a secret, but the company offered the public a rare glimpse of how some of its original programming fared in an ...

RSN Privacy Policy  FOXSports.com

Fox Sports Net Privacy Policy Effective Date: February 13, 2019 Table of Contents: SCOPE AND APPLICATION: What and who this Policy covers. COLLECTION ...

Ratings Roundup: Duke's Road Win at UVA Named Most-Watched This Season; 2019 Pro Bowl Reaches Eight Million Viewers  Sports Video Group

Ratings roundup is a rundown of rating news from the past week and is derived from press releases and reports around the industry. In this week's ...

Sports Video Group
Fraud Accusations, Noteholder Nix Claims Lobbed At LBI  Radio & Television Business Report

It's been a very busy 48 hours in a Delaware federal bankruptcy court, which is reviewing a Chapter 11 restructuring petition filed on Nov. 21, 2018, by LBI Media ...

Radio & Television Business Report
The Pac-12 Networks are struggling worse than you imagine  Seattle Times

Some schools are receiving annual payouts from the networks that are a fraction of what they'd hoped for — and a fraction of what has been reported in the ...

Seattle Times
Pac-12 Network: 15 funniest channels with wider distribution  SB Nation

It's easier to watch fishing, shows literally for babies, or shows about flea markets than a Pac-12 Network football game, apparently.

SB Nation
Nielsen cuts 724 jobs in Oldsmar, North Venice  Tampa Bay Business Journal

The company, historically one of the largest employers in Pinellas County, is changing how it measures TV advertising and programming.

Tampa Bay Business Journal
Super Bowl 2019 Ads Cost $175,000 Per Second To Air  International Business Times

Come Sunday, Super Bowl LIII (53) will start luring almost 100 million TV viewers. Matching the event's grandeur is accompanying Super Bowl ads that vie for ...

International Business Times
Pac-12 Networks struggling worse than you imagine | College Sports | union-bulletin.com  Walla Walla Union-Bulletin

Midway through their seventh year, the Pac-12 Networks aren't merely stagnating. They're shrinking in reach and drastically underperforming revenue ...

Walla Walla Union-Bulletin
2018 MLS Cup broadcast scores historic audience ratings  MLSsoccer.com

It's been a record-smashing season for league champions Atlanta United in every sense, and that includes television ratings. According to Nielsen media ...

Research: Adults interact with media more than 11 hours a day  KGO-TV

New research shows adults spend more time interacting with media than ever before. This includes more than 11 hours a day watching videos, browsing social ...

Nielsen compares 'Bird Box' numbers to other Netflix originals  Mashable

Nielsen released its viewer data that it gathered from Netflix's 'Bird Box,' showing its massive success and staying power in the U.S..

Comscore and Nielsen are racing to become the one true cross-platform measurement provider  Digiday

There is no Santa Claus. If there were, then by now advertisers and media companies would have gotten the complete cross-platform measurement product ...

Fox News tops CNN and MSNBC combined in October cable news ratings | TheHill  The Hill

Fox News topped MSNBC and CNN combined in the cable news ratings race for the month of October, according to Nielsen Media Research.

The Hill
Axios Media Trends - January 29, 2019  Axios

Hello from Orlando, where digital publishing execs are gathered at the annual summit hosted by Digital *Content* Next, a trade group for premium digital ...

Pro football league AAF is using technology that may revolutionize pro sports and gambling  USA TODAY

Pro football league AAF is based on sports gambling data and technology that use football as its public storefront and laboratory.

The science behind Morrison's scare tactics  Brisbane Times

The Coalition hopes risk-averse voters will respond to its warnings about boats and the economy, but it will need the electorate to start listening.

Brisbane Times
‘Surviving R. Kelly’ Docuseries Premiere Breaks Ratings Records For Lifetime  Deadline

The premiere of Lifetime's much-talked-about docuseries Surviving R. Kelly drew 1.9 million total viewers Thursday night, marking Lifetime's best performance in ...

CBS May Not Use Nielsen Anymore To Measure TV Ratings  Screen Rant

CBS announces today that they may be walking away from a $100 million dollar deal with Nielsen, the long-standing source for TV audience data.

Screen Rant
Digital Media Content Consumption Posts 15% Gain 10/09/2018  MediaPost Communications

Pivotal Media Research analysis of Nielsen August 2018 data shows growth in the consumption of digital *content* on PCs, tablets and mobile handsets of 15% to ...

MediaPost Communications
Teens deserve more than $20 for giving all their phone data to Facebook  The Verge

Why Facebook Research is a bad bargain for participants.

The Verge
Blackstone, H&F weigh bid for Nielsen as club deals re-emerge  PitchBook News & Analysis

Massive club deals were a staple of private equity before the financial crisis. Now, they might be making a comeback.

PitchBook News & Analysis
Analysis | The Energy 202: House Science Committee turns new leaf on climate change with Democrats in charge  The Washington Post

THE LIGHTBULB. Rep. Eddie Bernice Johnson. (Bill Clark/CQ Roll Call via AP Images). For years, the Republican-led House Science Committee has tried to ...

The Washington Post
Nielsen Names David Kenny as New Chief Executive  Broadcasting & Cable

Nielsen Holding named former IBM and Weather Channel executive David Kenny as its new CEO, effective Dec. 3.

Broadcasting & Cable
Analysis | The Daily 202: Trump shows fresh disdain for the rule of law with national emergency declaration  The Washington Post

With Joanie Greve and Mariana Alfaro. THE BIG IDEA: The Justice Department warned the White House that the courts will probably block President Trump from ...

The Washington Post
Nielsen laying off 396 in Venice  Sarasota Herald-Tribune

Nielsen Media Research Inc. is closing its Video Diary Checking Center in North Venice and laying off its 396 employees there by June, the company says in a ...

Sarasota Herald-Tribune
These are the most important media channels to CMOs, according to Nielsen  ITBusiness.ca

A recent survey of 165 American CMOs by media research firm Neilsen confirms that social media and search are king when it comes to allocating today's.

CBS Strikes Deal With Nielsen, Ending 2-Week Impasse 01/14/2019  MediaPost Communications

Almost two weeks after its Nielsen deal expired, CBS Corp. and the media-measurement company announced a renewal of its agreement for national, digital ...

MediaPost Communications
Nielsen opens $1M downtown lab (Video) - Cincinnati Business Courier  Cincinnati Business Courier

The country's largest market research firm opened a $1 million lab in the heart of downtown Cincinnati that uses neuroscience to determine what is or isn't ...

Cincinnati Business Courier
Standard Video Retargeting Can Yield Wasteful Impressions 02/04/2019  MediaPost Communications

Video retargeting a digital media campaign can be a big waste of time and ad impressions, according to a new survey. It is a better bet is to determine consumer ...

MediaPost Communications
Nielsen releases media tech survey  Research Live

Nielsen has launched MediaTech Trender, a quarterly consumer tracking survey to identify people's perceptions of emerging devices and services that are ...

Research Live
Ebiquity shares gain as it completes sale of ad intelligence arm to Nielsen  Proactive Investors UK

Ebiquity PLC (LON:EBQ) shares gained after the media and marketing firm completed the disposal of its advertising intelligence business to Nielsen Media ...

Proactive Investors UK
Influencer marketing measurement needs to become more strategic  Econsultancy

In his annual trends predictions, Ashley Friedlein said: “As the amounts of money being spent grow, media agencies will need to treat influencer marketing more ...

US midterm elections: Fox News October ratings THRASH rivals CNN and MSNBC combined  Express.co.uk

DONALD TRUMP's preferred media outlet, Fox News, experienced a ratings surge last month, at a pivotal time in the US midterm elections, beating rival ...

Daily Research News Online no. 27221 - Nielsen Veteran Tolon Joins Kantar Media in Istanbul  Daily Research News Online

Kantar Media has appointed Erdem Tolon as Deputy General Manager, Client Relations for its Turkish branch, reporting to Regional CEO, Eastern Europe ...

Daily Research News Online
Hannity delivers No. 1 show on TV with North Korea summit coverage | TheHill  The Hill

Fox News's Sean Hannity delivered the most viewers of any show on broadcast or cable television Monday night, drawing 5.9 million viewers for his broadcast ...

The Hill
Fox News ratings beat MSNBC, CNN for 200th consecutive month | TheHill  The Hill

Fox News was the most-watched network on basic cable for the 26th consecutive month in August while also topping its cable news competitors for the 200th ...

The Hill
Password Sharing Costs TV/Video Providers Billions 01/17/2019  MediaPost Communications

Some 16% of U.S. broadband units are sharing their passwords for their video *service* with other people, according to Parks Associates. Previously, Parks ...

MediaPost Communications
Fox News wins 2018 ratings race; MSNBC has its best year ever | TheHill  The Hill

Fox News finished 2018 in first place in the cable news ratings race, delivering the highest prime-time audience in its 22-year history, according to Nielsen ...

The Hill
Cooperman's Omega Raises Cigna (CI), CVS (CVS); Lowers Google (GOOGL) (more...) - 13F  StreetInsider.com

News and research before you hear about it on CNBC and others. Claim your 2-week free trial to StreetInsider Premium here.

Fox News Channel rated No. 1 in cable news for past 16 years, says Nielsen Media Research  Washington Times

Fox News Channel continues to reign supreme in the cable news realm, rated the top cable news network in both daytime and primetime viewing for the last 65 ...

Washington Times
Who Will Buy Nielsen? A Few Possibilities  AdExchanger

Nielsen is reviewing “strategic alternatives” to selling its entire company, the company told investors this month. The TV ratings giant is reportedly under pressure ...

Coca-Cola (KO) Q4 2018 Earnings Conference Call Transcript  Motley Fool

KO earnings call for the period ending Decembe 31, 2018.

Motley Fool
Nielsen acquires game market data analyst SuperData Research  CNET

Media analyst will use acquisition to strengthen its Nielsen Games and Nielsen Esports market analysts.

CBS in battle with Nielsen as TV viewership habits change  Financial Times

Stalemate comes as private equity groups eye bid for ratings researcher.

Financial Times
Microsoft, Nielsen Partner To Bring Personalized Data Closer To Reality For The CPG Industry  Forbes

With personalized offerings a new imperative in the CPG industry, Nielsen and Microsoft have joined forces to unveil Nielsen Connect, using Microsoft's Azure ...

Nielsen Adds YouTube To Total Ad Ratings 01/07/2019  MediaPost Communications

Thanks to a newly expanded deal with Google, Nielsen is bringing YouTube mobile viewership figures to its cross-platform measurement solution, Total Ad ...

MediaPost Communications
DHS Secretary Nielsen struggles with basic questions during hearing  Vox

Homeland Security Secretary Kirstjen Nielsen faced a heated House Judiciary Committee hearing on Thursday — and she couldn't answer a number of basic ...

CBS, Nielsen Fail to Strike New Deal as Contract Lapses  Variety

CBS and the media-measurement *service* Nielsen are currently without a contract after their current deal lapsed at 12:01 a.m. Tuesday.

Fox News Steamrolls Cable News Competition With Big Win In May Ratings  Forbes Now

Fox News Channel grew its audience in May as MSNBC saw small declines, and CNN dropped dramatically.

Forbes Now
Nielsen Creates Auto Cloud in Deal with J.D. Power  Broadcasting & Cable

With the auto industry representing a big chunk of advertising spending, Nielsen has gotten behind the wheel with J.D. Power to create a marketing cloud ...

Broadcasting & Cable
People spend most of their waking hours staring at screens  MarketWatch

New research suggests U.S. adults spend more time interacting with media than ever before.

CBS Weighs Dropping Nielsen for Measurement of TV Audiences  Variety

CBS is considering ending its longstanding contract with TV ratings provider Nielsen as it looks for new ways to measure audiences in the multiplatform ...

CBS and Nielsen reach new measurement deal  Research Live

Mass media corporation CBS has reached an agreement with Nielsen to renew its partnership for national, digital and local audience measurement.

Research Live
Building A PPM Panel: How Nielsen Does It  Radio & Television Business Report

"Have you ever wondered how radio, television and other media outlets decide what shows to broadcast or to cancel?" That's the opening pitch in a letter.

Radio & Television Business Report
Fox News tops cable news ratings for 66th straight quarter with Q2 triumph  Fox News

Fox News Channel dominated cable news during the second quarter of 2018, leading all of basic cable among total viewers for the eighth straight quarter and ...

Fox News
Nielsen Aims to Make Local Media Buying More Precise With Its New Tool  Adweek

Nielsen today announced a new tool that goes beyond basic demographics to measure local TV and radio audiences more precisely. The Local Nielsen Media ...

CBS Hints At Alternatives As Nielsen Ratings Contract Impasse Continues  Deadline

CBS and Nielsen are continuing to negotiate a new contract for TV ratings, but the previous one expired at midnight on New Year's Eve, sources tell Deadline.

Nielsen Should Get a Break From the Market  Wall Street Journal

For ratings and data giant Nielsen Holdings, life in the public markets has proven difficult. A return to private-equity ownership makes sense, but the company ...

Wall Street Journal
The peculiar story of rugby and the Guinness logo  Irish Times

Richard Gillis: Marketing bans are a beguilingly simple fix to complex societal problems.

Irish Times
CBS’ Ratings Deal With Nielsen Expires, Complicating Network’s Advertising Buys  Adweek

A day and a half after CBS and Nielsen's contract expired, the companies still haven't agreed on a new deal—and buyers told Adweek they are trying to ...

Ad execs are deeply skeptical that TV measurement will ever catch up to digital — putting comScore and Nielsen on notice and billions on the line  INSIDER

Nielsen has long had a monopoly in the TV-measurement game, and its data has essentially dictated how billions of dollars in TV ad spending has been ...

Chris Cuomo show gets top ratings on CNN | TheHill  The Hill

Cuomo Prime Time" has become the most-watched show on CNN, again drawing more viewers than any other program on the network in the month of ...

The Hill
WPP Turmoil May Put Kantar Into Play, Nielsen Most Likely Suitor 04/05/2018  MediaPost Communications

The turmoil in the C-suite of WPP could put one of the world's best research and data organizations -- Kantar -- into play, according to informed speculation from ...

MediaPost Communications
CMOs Say Digital Marketing Is Most Effective: Nielsen Study  Broadcasting & Cable

Chief marketing officers give digital advertising higher marks for being effective than traditional media including television, according to a new study by Nielsen.

Broadcasting & Cable
Nielsen Will Now Measure YouTube TV Viewership on a Local Level  Adweek

Nielsen announced today that YouTube TV viewership at designated market levels (DMAs) will now be included in Nielsen Local TV audience measurement ...

5 facts about the state of the news media in 2017  Pew Research Center

Audiences for nearly every major sector of the U.S. news media fell in 2017 except for radio. Cable news revenue continued to rise, as did digital ad revenue.

Pew Research Center
Syndication Ratings: 'Judge Judy' Hits High Mark Early in Season  Broadcasting & Cable

Talk and court shows extended their ratings rallies in the week ended Sept. 23, with shows continuing to premiere episodes as the new TV season gets ...

Broadcasting & Cable
Google is eating into Facebook's share of the total time people spend consuming digital media  Digital Information World

Facebook's grip on people's time and attention is slipping. The amount of time people are spending on the Silicon Valley company's main social network has ...

Digital Information World
Nielsen: the second screen is booming as 45% often or always use devices while watching TV  TechCrunch

Americans are regularly checking a second screen while watching TV, according to a new report from Nielsen that examined the media consumption habits of ...

Against The Odds, Traditional Television Still Thrives On Thanksgiving  Forbes

Thanksgiving is traditionally a big day for TV viewing, as people watch NFL games and parades. A rundown of the day's big ratings winners.

Surviving R. Kelly premiere breaks Lifetime record with 1.9 million viewers  Entertainment Weekly News

This marks the best performance for the network in more than two years.

Entertainment Weekly News

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Nielsen Media Research II
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Nielsen Segmentation & Market Solutions
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Nielsen Retail Analytics
Steve Dyer, Vice President of Nielsen Media Research is interviewed on COM 100 on DHTV
Steve Dyer, Vice President of Nielsen Media Research is interviewed on COM 100 on DHTV

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File:Nielsen logo.svg - Wikimedia Commons
File:Nielsen logo.svg - Wikimedia Commons
Nielsen Media Research | Alfonso Architects
Nielsen Media Research | Alfonso Architects
Mobile and social media are intricately linked - American ...
Mobile and social media are intricately linked - American ...
Journalism in the Age of Social Media | Reuters Institute ...
Journalism in the Age of Social Media | Reuters Institute ...
Between-Subjects vs. Within-Subjects Study Design
Between-Subjects vs. Within-Subjects Study Design
Finding the Gold of Social Media Lies in Trusted Social ...
Finding the Gold of Social Media Lies in Trusted Social ...
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How to Make Memorable Content - Ceros & Percolate
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Billboard Christian & Gospel Charts to Get a Consumer ...
Cineplex.com | Cobra
Cineplex.com | Cobra
ECHOES MEME 3 FREEZE | Koichi Pose | Know Your Meme
ECHOES MEME 3 FREEZE | Koichi Pose | Know Your Meme

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Nielsen Media Research Wiki

Nielsen Media Research (NMR) is an American firm that measures media audiences, including television, radio, theatre films (via the AMC Theatres MAP program) and newspapers. NMR, headquartered in New York City, is best known for the Nielsen ratings, an audience measurement system of television viewership that for years has been the deciding factor in canceling or renewing television shows by television networks. As of May 2012, it is part of Nielsen Holdings.